The Best Place in Southwest Florida for Swimwear is Swim Mart and Swim City

Southwest Florida has everything you need to enjoy a day in the sun – beautiful beaches, waterparks, boats, watersports and swimming pools. If you’re looking for some gorgeous resort wear or designer swimwear, your first stop should be at one of the Swim Mart or Swim City stores in the area. These local stores were recently named “Best place to purchase swimwear” by Reader’s Choice magazine.

Swim City swimsuit shopping Sarasota, Florida

Photo courtesy Swim City / Swim Mart

You’ll find a huge range of clothing and swimwear at the Swim Mart at Sanibel Outlets mall, the Naples Outlet Center, and at Swim Mart and Swim City in Sarasota. Once you’ve picked out your new beachwear all you need to add is sunshine and water for a fantastic day of fun!

Swim City Sarasota, Florida swimsuit shopping

Photo courtesy Swim City / Swim Mart

New Styles of Beachwear

Recent fashions in resort wear include a wide range of mix and match separates that will take you from hotel room to pool or frombeach to lunch while still looking stylishly dressed. Brands stocked include Sunsets, Eco Swim and many others.

Swim City swimsuit shopping in Sarasota, Florida

Photo courtesy Swim City / Swim Mart

Bikini tops and one-piece swimwear come in a variety of strap styles including halter neck, cross over, triangle tops or bandeau styles. It’s good to have a choice of different options to avoid getting a nasty white line spoiling your sun tan if you wear the same strapline every day. Choose an underwired top for support and definition, or a longer T-shirt style tankini or cami to wear as a cover-up with matching or coordinating bottoms.

Bikini bottoms come in high cut leg, side tie bottoms, shorts, hipsters, ruched or banded styles. Those with larger hips and thighs will find swimsuits with a short skirt or ruffle disguise those less-than-perfect parts. Look out for skirtinis for the most flattering styles.

Swim City women, men and childrens swimwear Sarasota, Florida

Photo courtesy Swim City / Swim Mart

As well as bikini separates in a variety of different styles and leg cuts, you can add a matching sarong or a semi-transparent beach dress to wear over your beach separates. Look for loose caftans for the latest style to match or co-ordinate with your swimwear.

Swim City womens swimsuits and cover-ups Sarasota, Florida

Photo credit Nita Ettinger

One piece swimwear also comes in a huge range of colors and styles, including swim dresses and swimwear with tummy control panels.

Swim City swimsuits, hats, flip flops Sarasota, Florida shopping

Photo credit Nita Ettinger

Shoppers are welcome to browse and try on the latest swimwear at Swim Mart and Swim City and those who need a little help or advice will find the swimsuit specialists both helpful and knowledgeable. They can help you choose the right style and fit for you, particularly if you have special requirements after surgery.

Swim City, Sarasota Florida

Photo credit Nita Ettinger

You’re sure to attract a second glance with your new resort wear whether you are enjoying a cruise, at the pool, participating in watersports or lounging on the beach. If you are fortunate enough to have a boat, looking good is all part of the pleasure of a day on the water.

Swim City mens swimsuits, flip flops and beach apparel Sarasota, Florida

Photo credit Nita Ettinger

Once you’ve settled on the perfect look for yourself, be sure to check out the men’s and children’s sections so your entire family will be looking great when you head to the pool or beach. Finish your retail therapy by throwing some vacation accessories into your shopping basket, such as fluffy colorful beach towels, sun hats and sunglasses (a must in Florida!) Add a pair of wedge sandals or designer flip-flops to complete the look.

Receive 25% off one item with a coupon from Must Do Visitor Guides!


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Nita Ettinger is the co-publisher for Siesta Publications and the Editor in Chief for Must Do Visitor Guides. Must Do Visitor Guides provides Southwest Florida visitor information through printed publications and the website Must Do Visitor Guides are published bi-annually and are available at no cost in Sarasota, Lee, and Collier County chambers of commerce, visitor information centers, select Southwest Florida hotels, and wherever free publications are found.

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